Ghanaian celebrity journalist and 2017 Entertainment Journalist of the Year Attractive Mustapha known in real life as Mustapha Nii Okai Inusah has responded to an Instagram post by Nana Appiah Mensah, the Chief Executive Officer of Entertainment giants Zylofon Media seeking opinions from the public on making profit from investing in celebrities.
In the said Instagram post, the Zylofon Media CEO referred to a private message received from a fan cautioning him to stop investing in celebrities since it does not accrue sufficient benefits.
Read Attractive Mustapha’s response below;
The truth is that many people invest in the Entertainment Industry or Celebrities and achieve their desired results and targeted benefits but others fail woefully.
I believe you didn’t only dream of investing in people and woke up one day to begin this glamorous and intrepid journey. You might have conducted a careful risk analysis against your actions and thoughts of achieving your main goal.
Of course there will be doubting Thomases who may genuinely or otherwise caution you against such a giant step in your quest to brighten the Nation’s showbiz circles and more importantly make profit since you are not “Santa”.
But in all that, I think you can make dividends based on determination, performance, paying critical attention to past experiences and present methodologies that attract higher revenues in our trend of showbiz. And the celebrities you are investing in must “silently” demonstrate a “sense of financial obligation” towards the investor.
I can assure you that creativity is the new gold and investing in entertainment yields appreciable gains especially when a great force such as the one you have exhibited is at play so work it out and be a winner.
The recommendations are unlimited but this is my 3pesewas opinion. It is in the interest of the Country for investors to survive in this Industry because of the uncountable benefits it presents. _ _ Omnia Vincit Veritas.